Business Plan

Fact:  ~23% of Canadian households have satellite TV.  (3m subs, 12.4m households (2008))

What:
Selling Bell TV Systems
Per 100 Systems
=$24,500 revenue
 -$ 2,700 receivers
-$11,000 installations
 -$ 2,000 advertising
=$ 8,800 gross profit
 
if you hire out installers, you make $8,800/ month
if you have in house installers, you make $15,400/ month
if you do your own installations, you make $19,800/ month

= 3.33/ jobs per day (5 based on 5 day work week)
= 1 full time installer
= 2 telemarketers
1 assistant


Marketing Plan

to get 3.3 jobs per day....(5 based on 5 day work week)

- Telemarketing
- Signs ($4/ea @ 100 lot)
- Street Fairs
- Flyers
- Web
- Door to Door
- Flea Markets
- Rodeos
- Pow Wows
- Online Ads
   - Kijiji
   - Groupon
   - Teambuy
- Fax Broadcasting
- Contests
- take advantage of installers in other regions
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